Real Salt Lake has a unique fan experience at Rio Tinto Stadium that is bolstered by the singing of the anthem “Believe” during kickoffs to start each half and after every RSL goal.
The song has become so iconic with the club that it is now featured in a new clothing line that will be available at the Rio Tinto Stadium team store on Saturday where the song’s composer, Rancid drummer and RSL faithful Brandon Steineckert, will be signing autographs beginning at 7 p.m. MT.
“I think some of the fan-made merchandise ends up being some of the coolest stuff, because it reflects where we’re coming from. So I thought it needed to capture that vibe and be more fan-friendly,” Steineckert said in a story on MLSsoccer.com. “It’s something that’s specific to us and where we’re all from.”
For more on the origins of the “Believe” anthem and Steineckert’s passion for RSL, click here.
